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Veuve Clicquot Ponsardine

Veuve Clicquot Ponsardine

In homage to Veuve Clicquot Ponsardin’s clever origins, the French champagne house introduces the Ponsardine, its quirky packaging a throwback to the instantly recognizable shape of a sardine tin.

Veuve Clicquot PonsardineWhy sardines? Besides being a lovely pairing for bubbly, the canned seafood treat has long enjoyed a humorous association with Veuve Clicquot. Born Barbe Nicole Ponsardin, the father of the widow of Clicquot was a Baron of the Empire by Napoleon I.

When selecting his family insignia, Baron Ponsardin played off the piscine allusions in his name, creating a well, fishy coat-of-arms depicting a bridge (“pont” in French) above a leaping sardine.

Today, Veuve Clicquot honors the family name with the Ponsardin, a special edition of the famous Brut Yellow Label that is encased in a cheery yellow tin accented with tactile grooves along the sides that look like the waves of the sea…stash a bottle of Ponsardin in your picnic basket, along some sardine finger sandwiches, and you’ll have the perfect day at the beach. Bon appetit, and cheers to a good summer!